July 3, 2008

So you need to search a website but the on-site search engine stinks or doesn't exist?  It happens...more than it should but true to most things web related, there's a work-around.  Google has a long list of tools (also known as operators) that people can use to help focus and refine searches, and one such tool is the "site:" operator.

June 27, 2008

Chances are if you own a business you own a website. Who could pass up the opportunity to reach thousands of potential clients...right? Well...maybe. Using a website to market your products and services is a great, but have you given any thought to your websites daily, weekly, or monthly traffic? Without traffic (that converts to sales) your wasting one of your best marketing assets.

There are steps that you can take to improve your online exposure and traffic without ever looking at a line of code.  Each step, in one way or another, focuses on your niche or location which will not only increase traffic but should also yield a higher ROI because you'll be putting yourself in front of people who are looking for your services or products.

I mentioned "ROI" so you're probably thinking that there's a fee of some sort.  We'll, there is...your time.  Each step outlined is free but some work (albeit minimal) is required from your end.

May 3, 2008

After spending that last 4 hours searching for quality directories, submitting and then repeating the process, I'm reminded about how much it sucks. Although directory submission is tedious, it is necessary for SEOing on a budget...or lack thereof.

For those who work within the web world, you're probably familiar with directories. And for those of you who are not the web techie type, the following may be somewhat foreign but I'll do my best to be thorough...feel free to ask questions in the comments.

April 28, 2008

I recently purchased a Wordpress theme over at Digitalpoint forums and it's been an experience.  I have purchased a few uncoded templates in the past but never a fully coded theme until now.

Let me just say that I know it's not an easy job to develop a Wordpress theme.  There's a lot that goes into the process and it's very, very easy to overlook a few details.  There are a few stones that should never go unturned...never, never, never:

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